Figuring out how much to budget for marketing can feel a bit overwhelming, especially with all the moving parts in today’s business world. As we move into 2025, setting a solid marketing budget is key to staying competitive and growing your brand. Here's a simple guide to help you decide how much to spend on marketing next year, based on expert advice and the latest trends.

Earlier this year, Advantage Shutters, a leading custom wood shutters provider in Middle Tennessee, saw a dip in website conversions despite a strong online presence. The drop aligned with shifts in their business strategy and Google’s algorithm, prompting a reevaluation of their SEO approach. Read to learn more about how ABH Connect stepped in to refine their strategy and achieved astounding results.

Yes! In fact, it is more important than ever to send regular emails to your community. Read our blog post to learn why and the latest tips and trends for email marketing.

Who doesn’t love a good giveaway, right? They’re like the sprinkles on top of the social media cupcake, adding excitement and engagement to your brand. Instagram Giveaway campaigns are a great way to quickly amplify your brand, find the right audience, and grow your following.

The stats are clear that most start-ups fail, so it’s crucial new brands get their digital marketing strategy right. Of course, social media is a critical component in all of that. Therefore, this article focuses on social media tips for start-ups.

This customer recently reached out to ABH Connect to help them refresh and elevate their brand. One of our first priorities was to create a brand video that really captured the essence of the company and told the story well

With 2020 around there corner, here are some social media trends that small businesses can use to stay ahead of the game in the coming year.

As a marketing agency, we manage many social media accounts for small businesses located here in Franklin Tennessee, and across the US. It’s our goal to not only help customers create and publish great social media content but also to help all small business owners improve their social media management and posting. Here are a few basic but important social media tips that we recommend to help your small business.

As a small business owner, having a strong social media presence is crucial for success in today’s digital age. Instagram is a particularly powerful platform for small businesses, especially those in the fashion, beauty, and lifestyle industries. With its visually-focused platform and large user base, Instagram provides endless opportunities for small business owners to showcase their products and services, reach a wider audience, and ultimately drive sales.

Facebook has become a ubiquitous platform for businesses to connect with their audiences. It’s an excellent tool for engaging with customers, promoting your brand, and growing your business. However, with so many businesses using Facebook, it can be challenging to stand out. That’s why we’ve put together seven tips to help you get the most out of your Facebook page.

Read this Customer Success Story to learn how we helped the largest pet food manufacturer in the US improve their brand presence, increase website traffic, and grow their social media following.

Facebook has them but Instagram loves them. What are we talking about? Instagram Reels! Reels are THE hot trend in social media right now. Reels will get your social media noticed and keep the algorithms happy.